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Sport

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Sportswear Lacoste
Fashion

Sportswear: The dynamic fusion of functionality and style

In a world where the boundary between comfort and style is becoming increasingly blurred, sports fashion continues its ascent. It's no longer just a trend; it's a revolution in fashion, reconciling the functionality of athleticism with the aesthetics of contemporary design.

by Redaction NOW Village

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Books

Book of the month – Handicap, une vie de tous les jours

20 Swiss personalities open up about their disability, which has become a mirror for resilience and inspiration.

by Redaction NOW Village

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Lifestyle

YOGANEST

YOGANEST puts your well-being and comfort at the heart of its philosophy.

Switzerland
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Montre spécial été Aikon tide Maurice Lacroix
Watchmaking

Summer watches, dive into the deep blue

Dive watches, silicone bracelets, lightweight fabrics, or ultra-sophisticated, here's our selection of this summer's hottest watches.

by Redaction NOW Village

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Lifestyle

Bailey Hill

Bailey Hill Concept Store is the first boutique in Geneva to offer a range of luxurious international "green" cosmetics, some of them exclusive in Switzerland, a collection of environmentally friendly sportswear and healthy lifestyle products.

Geneva
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Lifestyle

Cerjo

Cerjo Switzerland is one of the favorite eyewear brands of the Swiss! Thanks to their excellent quality, their modern design and their unbeatable price-performance ratio, Cerjo eyewear stands out.

Switzerland
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Fashion

Fashion Altitude Trend

Find the most innovative and hi-tech ski outfits and mountain accessories of the season.

by Redaction NOW Village

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LifestyleSport

Special wellness for future moms 

Treatments, massages and fitness, the best addresses in French-speaking Switzerland to live your pregnancy with serenity.

by Laëtitia Cadiou

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ArtSwissness

The eternal and poetic wheel of Tinguely

A puppeteer of moving scrap metal, Jean Tinguely is undeniably one of the most eclectic representatives of the New Realists of the second half of the 20th century.

by Eugénie Rousak

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JewelleryWatchmakingSwissness

Chopard, 161 floating diamonds, the story continues.

With a production of nearly 70,000 watches and as many pieces of jewelry annually, Chopard remains a fervent defender of the meticulous know-how of watchmaking and the ancestral values of this intangible Swiss heritage.

by Eugénie Rousak

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Destination

Out NOW: Fun activities to do during school vacations!

With the school vacations approaching, afternoons at the lake are no longer an option. Fortunately, NOW Village has put together a selection of activities that will brighten up your October vacation.

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LifestyleSport

Integral Nutrition Coaching, tailor-made health

Would you like to discover a high performance coaching, guided by a man of passion? Then, immediately get on board for a better version of yourself, signed INC coaching.

by Juliette Weiss

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Saturday Morning Yoga

Finished

Participez au workshop de Yoga organisé par L’Usine Sports Club à Genève !

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Lifestyle

Offer: 20 minute free session with Integral Nutrition Coaching

Inscrivez-vous et profitez d’une séance de 20 minutes offertes avec Integral Nutrition Coaching

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Fashion

Prada a beautiful story of Italian style fashion

Why would the Devil select Prada as his clothing style preference? What's so special about this century-old jewel hidden in its waterproof nylon bag and crushed by its flame-embellished stiletto heels? Could it be that eccentric non-conformist yet refined elitist side that sets the brand apart from other Houses? Or is it that subtle blend that perfectly combines good and bad taste?  It's the Prada success story.

by Eugénie Rousak

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Lifestyle

l’Usine Sports Club

The refined combination of noble materials, high-end offerings and sporty performance promises to offer the best sport chic in Geneva.

Geneva
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Portrait

Tanguy Nef – A Genevan among the best in the world in alpine skiing

He thrilled us for his first slalom World Cup season by finishing 11th in 2018 in Levi, he is determined to give everything this season to accumulate points and why not climb on the podiums. Questions and answers to learn a little more about the course of this student, a high level athlete.

by Laëtitia Cadiou

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SportFashionWoman

Trend at the top of the mountain

Facing the cold weather in style? This is the challenge that every winter offers us when the resorts open their doors. Whether you're a winter sportswoman or simply a lover of après ski, here are our tips for looking stylish in the mountains.

by Laëtitia Cadiou

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Portrait

Laure Barras – Soprano, music in sharing

The journey of a young woman who was not content to sing very well, she wanted to make her voice heard by those who do not or no longer have the chance to go to the opera. When music awakens the heart.

by Laëtitia Cadiou

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Lifestyle

Fancy – Yoga Studio

Quality is reflected in every aspect of the studio. Hence the name Fancy! The studio is neat, tastefully decorated and hygienically impeccable, the carpets are cleaned daily.

Geneva
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Uncategorized

Fanny Smith – We’re all going to become skicross fans!

by Laëtitia Cadiou

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Fashion

Lacoste: The legendary crocodile and its hundred-year-old claws

Boldness. This term is probably the most appropriate to describe the alligator brand. First came the audacity of teenager René Lacoste to go against his father's aspirations and start a sports career, then the audacity of tennis player René Lacoste to revolutionize the codes of the clay court, and finally the audacity of French designer René Lacoste to design sportswear to take him out of sports. This is the story of the alligator brand.

by Eugénie Rousak

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Uncategorized

U’ROCK, the trendy course of the new school year – L’Usine Sports Club Genève

by Laëtitia Cadiou