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Make-up

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BeautyMake-upCosmetics

Party makeup: It’s all about glam!

The countdown is on and it's already time to think about our party look. So for a glamorous make-up, between smoky eyes, luminous complexion and drawn lips we have the choice. Follow the guide!

by Juliette Weiss

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DecorationLifestyle

A sustainable Christmas, with chic and natural decoration

What if you opted for a slower Christmas this year with an eco-responsible and minimalist decoration? Let yourself be transported into the magical world of Christmas, with the scents of fire, wood and nature.

by Laetitia Socquet

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Lifestyle

The gourmet basket from Switzerland, an ideal gift

For the holidays this year, why not offer or compose yourself a gourmet basket? A useful gift with a local impact that will please your parents, friends, colleagues or clients.

by Laetitia Socquet

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FashionWoman

Celine, with and without acute accent

If Celine were a woman, she would be the perfect combination of minimalist elegance and resolutely contemporary accents. She would venture into a vintage aesthetic, combined with a delicate casualness and the so seductive rock wear. Rebellious and ambitious, this Parisian woman is anchored as much in her time as her Luco Pompons Triomphe moccasins. But does Celine necessarily have to be a woman? This is the story of the brand that this year celebrates the alabaster wedding with its loyal clientele.

by Eugénie Rousak

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FashionWoman

Fashion Focus: red is essential

This season we are betting everything on red. But don't be afraid of it! It is much easier to adopt than you think. Let's go for the color with a strong personality.

by Mélissa Gargiullo

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Fashion

Bally, when Swiss and Made make the pair

It's hard to imagine that Empress Sissi's wedding, the ascent of Mount Everest, Neil Armstrong's footprints on the moon, the performance of the Swiss team at the 1948 Winter Olympics and the photo shoot of rapper Doug-E-Fresh's cover could have anything in common. And yet! One and the same brand contributed to this series of events. A brand that has been around for more than a hundred years and which started out timidly in the basement of a house in Schönenwerd to become an international leader in footwear. This is the story of Bally.

by Eugénie Rousak

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BeautyMake-upCosmetics

NOW au naturel – The Organic Make-up Look

The skin is an organ composed of several layers of tissue, it absorbs the products we apply to our face every day.  The make-up used is thus found in our body. It is therefore important to choose your make-up carefully in order to preserve and sublimate our skin.

by Laetitia Socquet

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Jewellery

De Beers, a diamond is eternal

Marilyn Monroe was fascinated by Tiffany's, Cartier, Blackstar or Ghoram, only it is thanks to another House that diamonds have become the indisputable girl's best friend. Less known to the general public, but vertiginously notorious in the industry, De Beers has traced the very history of the diamond industry as it has developed! Mastering mining, defining quality standards and ingeniously guiding demand, the hundred-year-old group has achieved a real coup d'éclat!

by Eugénie Rousak

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Beauty

Attitude Bio beauty salon and boutique

Attitude bio is a charming address in the heart of the Carouge district, a 100% natural beauty salon imagined to recharge your batteries and rediscover a taste for the essential.

Geneva
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Portrait

Slatkine, a century-old family and literary saga in Geneva

Ivan, the publisher, the bookseller, the printer, the politician and the President of the Fédération des Entreprises Romandes tells us the story of his family but also a personal journey built on convictions and a free spirit.

by Laëtitia Cadiou

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BeautyMake-upPerfumesCosmetics

Guerlain, in the name of beauty for 190 years

Much more than a simple emblem of the House, the bee is a symbol of Guerlain's almost bicentennial history. Sometimes landing on the vials of the iconic perfume Eau de Cologne Impériale, sometimes deriving their delicious nectar from the Abeille royale line, sometimes visiting the ten hives at the production site, they sprinkle pollen on the soft flower petals. The brand's raw material, the latter are revealed in expert hands to reveal their unique aromas to the noses of the Guerlain dynasty. Thus begins the game of blends, weddings and divorces. So delicate, so subtle, so Guerlain.

by Eugénie Rousak

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BeautyFashion

WIISH

For fans of fashion and trendy objects with ethical aspirations, make a WIISH! The stopover between Geneva and Carouge, a stone's throw from the Parc des Bastions adjacent to the superb Place De Neuve.

Geneva
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Portrait

Tanguy Nef – A Genevan among the best in the world in alpine skiing

He thrilled us for his first slalom World Cup season by finishing 11th in 2018 in Levi, he is determined to give everything this season to accumulate points and why not climb on the podiums. Questions and answers to learn a little more about the course of this student, a high level athlete.

by Laëtitia Cadiou

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SportFashionWoman

Trend at the top of the mountain

Facing the cold weather in style? This is the challenge that every winter offers us when the resorts open their doors. Whether you're a winter sportswoman or simply a lover of après ski, here are our tips for looking stylish in the mountains.

by Laëtitia Cadiou

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Portrait

Valérie Mauriac or 1 meter 80 of humor

A new One Woman Show in January 2020, the opportunity for us to learn a little more about this Geneva actress with a striking sense of humor.

by Laëtitia Cadiou

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Portrait

Laure Barras – Soprano, music in sharing

The journey of a young woman who was not content to sing very well, she wanted to make her voice heard by those who do not or no longer have the chance to go to the opera. When music awakens the heart.

by Laëtitia Cadiou

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Portrait

Rylsee – The artist who likes to play with letters

Typography, design, graffiti are all playgrounds for Rylsee. The journey of a complete and happy artist.

by Laëtitia Cadiou

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Portrait

Erasme Guyot – a lawyer who believes in aliens

It is on the occasion of the release of his illustrated book: "Les droits des extraterrestres" (Editions de la Marquise, Lausanne) that we wanted to know more about this Swiss lawyer specialized in space law.

by Laëtitia Cadiou

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Portrait

Madeleine Bellani – How to regain self-confidence through a makeover?

Image consulting can change our lives, explained by Madeleine Bellani, image consultant and style coach who decided to join the NOW Geneva media platform.

by Laëtitia Cadiou

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Portrait

Edward Mitterrand – Art and Manner

The passion for art certainly, but above all the right way to transmit it. Cosmopolitan and multi-talented, this Genevan at heart tells us about his rise in a world still closed.

by Laëtitia Cadiou

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Uncategorized

Fanny Smith – We’re all going to become skicross fans!

by Laëtitia Cadiou

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Portrait

Michel Juvet

A photographer for whom la vie en rose is necessarily in black and white

by Laëtitia Cadiou

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Fashion

Tricosa

It is an institution in Geneva, a reference in children's clothing since 1958. More than a boutique, it is a true concept store that awaits mothers looking for a pleasant place with impeccable service to dress their charming toddlers from 0 to 16 years old.

Geneva
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Fashion

Affaires À Suivre

Even if there is a sharp choice of some pretty contemporary brands, this store is among the first to have selected exceptional pieces in vintage and second hand with many brands that make you dream.

Geneva
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Uncategorized

Erasmus Guyot – a lawyer who believes in aliens

by Laëtitia Cadiou

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Uncategorized

Instant mode: red is essential

by Laëtitia Cadiou