Originating from Korea, skin flooding is the latest skincare obsession, promising intensely hydrated, smooth and radiant skin in just a few simple steps.
Layering lightweight hydrating products onto slightly damp skin, this technique maximises absorption and delivers that coveted glass skin effect — plump, luminous and perfectly balanced.
The pioneers of K-beauty
Laneige – Hydration as a signature
With its iconic Water Sleeping Mask, Laneige perfectly embodies skin flooding. Its water-rich formulas deliver continuous hydration, leaving the skin visibly plumper and glowing by morning.
COSRX – Minimalist efficiency
A cult favourite, COSRX relies on targeted ingredients such as snail mucin, known for its hydrating and repairing properties. A key step to strengthen the skin barrier.
Dr. Jart+ – Barrier science
With its Ceramidin line, Dr. Jart+ focuses on ceramides to protect and reinforce the skin barrier — essential for locking in hydration and enhancing each layer.
Lightweight textures & smart layering
Innisfree – Natural freshness
Infused with green tea, its lightweight serums deliver progressive hydration, ideal for layering without weighing the skin down.
Typology – Effective simplicity
With minimalist formulas, Typology allows a fully customised routine. Layer after layer, the skin absorbs each active ingredient with precision.
The Ordinary – Skincare made simple
Hyaluronic acid, niacinamide… The Ordinary makes layering accessible, helping you understand and master each step.
Premium version of skin flooding
DIOR – High-precision radiance
With Capture Totale Le Sérum, DIOR combines intense hydration with anti-aging performance, enhancing skin quality and glow.
La Mer – The iconic seal
La Mer locks in hydration with rich, enveloping textures — the perfect final step to seal the routine.
Augustinus Bader – Science-driven skincare
With The Serum and its TFC8® technology, the brand boosts cellular renewal while enhancing the effects of layering.
Key gesture
The secret lies in balance: apply products from the lightest to the richest on slightly damp skin, allowing each layer to absorb.
The result? Skin that feels softer, looks plumper and glows with lasting hydration.